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LeWeb 2010 Report on FIR – For Immediate Release #577

Play & Enjoy! [dewplayer:http://traffic.libsyn.com/fir/fir-577.mp3]

This is a short audio report that includes interesting insights and stats from LeWeb. I recorded it together with the On the Record Jedi Eric Schwartzman (@EricSchwartzman) and with the Wizard of Photography Sir Teymur Madjderey (@icedsoul) for FIR – For Immediate Release – Episode #577. You find it at 15.45 min.

Social Media Report from Le Web 2010 in Paris

Play & Enjoy! [dewplayer:http://ontherecordpodcast.com/pr/otro/electronic/Le_Web_2010_Social_Media_Update.mp3]

Download MP3

You had no time to go to Paris for LeWeb? No problem. In this episode of “On the Record Online” me and Eric Schwartzman (@EricSchwartzman) recap all the highlights from the event.

Topics discussed:

The latest statistics on Foursquare usage, growth rates and what they charge for custom badges from co-founder Dennis Crowley, as well as how they plan to compete against Facebook Places.

Facebook Connect usage, growth rates and installed base from Ethan Beard, Director of the Developer Network at Facebook, as well as Facebook’s number of users in the UK, France, Italy and Germany.

Marissa Mayer’s Android 2.3 Gingerbread demo of Google Maps on the new Samsung Nexus S

Pet Society’s sales volume and the free to paid social gaming conversion rates they’re seeing from Sebastien de Halleux, Co-Founder, Playfish & VP, Business Development & Strategic Partnerships, EA Interactive.

Number of paid and unpaid Angry Birds downloads announced by Mikael Hed, CEO of Rovio.

Gary Vaynerchuk and Loic Lemeur’s insights on how the velocity of social media interaction can be used to either escalate or diminish engagement levels, and what that means for organizations.

Matthias Lufkens on Twitter Diplomacy and how government officials with Twitter accounts are too often undiplomatic , and probably don’t even know it.

Gabe Rivera of Tech Meme’s insightful comment about what Wikileaks means for the #gov20 space.

The keynote by Carlos Gohsn, Chairman & CEO of Renault S.A. & Nissan on how the human desire for autonomy impacts the way networks evolve.

Links Referenced:

Pew Internet Report – Multiple Identities Online: http://www.pewinternet.org/Reports/2010/Reputation-Management/Part-1.aspx?view=all

Jeremiah Owyang’s Keynote: http://www.web-strategist.com/blog/2010/12/09/slides-social-business-forecast-2011-the-year-of-integration-leweb-keynote/

Le Web Sessions in HD: http://www.youtube.com/lewebparis#g/u

INDEX

Brian Solis, Scott Monty, John Wall, Christopher S. Penn, Chris Brogan, Marissa Mayer, Robert Scoble, Bertrand Piccard, Ricardo Sousa, Adam Curry, Stephanie Booth, Gary Vaynerchuk, Veronica Belmont, Marketing Over Coffee

Enjoy it!
Andrea

Social Media Report from Le Web 2010 in Paris

Play & Enjoy! [dewplayer:http://ontherecordpodcast.com/pr/otro/electronic/Le_Web_2010_Social_Media_Update.mp3]

Download MP3

You had no time to go to Paris for LeWeb? No problem. In this episode of “On the Record Online” me and Eric Schwartzman (@EricSchwartzman) recap all the highlights from the event.

Topics discussed:

The latest statistics on Foursquare usage, growth rates and what they charge for custom badges from co-founder Dennis Crowley, as well as how they plan to compete against Facebook Places.

Facebook Connect usage, growth rates and installed base from Ethan Beard, Director of the Developer Network at Facebook, as well as Facebook’s number of users in the UK, France, Italy and Germany.

Marissa Mayer’s Android 2.3 Gingerbread demo of Google Maps on the new Samsung Nexus S

Pet Society’s sales volume and the free to paid social gaming conversion rates they’re seeing from Sebastien de Halleux, Co-Founder, Playfish & VP, Business Development & Strategic Partnerships, EA Interactive.

Number of paid and unpaid Angry Birds downloads announced by Mikael Hed, CEO of Rovio.

Gary Vaynerchuk and Loic Lemeur’s insights on how the velocity of social media interaction can be used to either escalate or diminish engagement levels, and what that means for organizations.

Matthias Lufkens on Twitter Diplomacy and how government officials with Twitter accounts are too often undiplomatic , and probably don’t even know it.

Gabe Rivera of Tech Meme’s insightful comment about what Wikileaks means for the #gov20 space.

The keynote by Carlos Gohsn, Chairman & CEO of Renault S.A. & Nissan on how the human desire for autonomy impacts the way networks evolve.

Links Referenced:

Pew Internet Report – Multiple Identities Online: http://www.pewinternet.org/Reports/2010/Reputation-Management/Part-1.aspx?view=all

Jeremiah Owyang’s Keynote: http://www.web-strategist.com/blog/2010/12/09/slides-social-business-forecast-2011-the-year-of-integration-leweb-keynote/

Le Web Sessions in HD: http://www.youtube.com/lewebparis#g/u

INDEX

Brian Solis, Scott Monty, John Wall, Christopher S. Penn, Chris Brogan, Marissa Mayer, Robert Scoble, Bertrand Piccard, Ricardo Sousa, Adam Curry, Stephanie Booth, Gary Vaynerchuk, Veronica Belmont, Marketing Over Coffee

Enjoy it!
Andrea

LeWeb Conference

Episode: VMC #334 – LeWeb Conference
[right click to download the source file – ‘Save the link as…’, video-player available below]

Paris (a city I love) + LeWeb (great web conference) = Awesome mix.
How’s the event? Massive as usual, tons of people and friends, great networking…I’ll repeat that…great networking. Beside presentations and panels the real value is the huge number of key people you can meet at events like this.
I’m putting together the best snippets concerning marketing, PR, social media and communication. I’ll release that in a video after the conference so stay tuned. Meanwhile enjoy this short overview of the conference that I’ve just edited with imovie on my iphone (just great and sooo handy!).
Andrea

Subscribe to the show on YouTube!

Show Notes & Credits: Powered by itive.net, LeWeb

How to Create Engaging Videos

Episode: VMC #333 – How to Create Engaging Videos
[right click to download the source file – ‘Save the link as…’, video-player available below]

Subscribe to the show on YouTube!

Show Notes & Credits: Powered by itive.net

Make a Video About Making Videos

Episode: VMC #332 – Make a Video About Making Videos
[right click to download the source file – ‘Save the link as…’, video-player available below]

This week I’ll be in Paris for LeWeb and preparing things for the upcoming days I realized that I still had one unpublished episode from last year. Since I always listen to what my subscribers ask ( I will never let you down!) I share this with you now and I’ll address the specific needs of Sonja in my next video.

@Sonja sorry for the delay but I’m sure you’ll find some interesting tips in the next episode 😉

Andrea

Subscribe to the show on YouTube!

Show Notes & Credits: Powered by itive.net, twitter.com/aurorans, aurorineavanture.com.

Communications Report for December 6th 2010 – AndreaVascellari.com

Do you want to get these report-updates in real time? Subscribe to the live-report RSS feed! This feed includes only report related items. It’s not a substitute but a complement to my main RSS feed which still remains the official one that brings you all my blog posts.

Online Advertising Sucks – How often do you hear about a traditional mass media company shifting to a “digital first” strategy? Those companies may want to take a look at this…
How the Fortune 500 Use Social Media to Grow Sales and Revenue – The truth is, there are only five different ways the Fortune 500 use social media. Seriously — just five. And once you know what they are, you can figure out which ones would be most useful for your business.
College Students Admit To “Shocking” Text Messaging Habits in Class – According to data released from Nielsen this fall, that age group sends around 1,630 texts per month – roughly three texts per hour.
Research Examines What Motivates People to Comment Online – The study examined user activity specifically to try to gauge the influence of “emotional content” on users’ behavior. Using sentiment analysis, the researchers looked at content, separating “objective” and “subjective”, and then examined users’ responses
How 10 Year Olds Explain Cloud Computing – They explain cloud computing in a simple, clear way. They don’t see limits to the cloud. They see it as infinite, accessible anywhere, any time.
Intelligently silence Gmail conversations with “Smart Mute” – If you enable “Smart Mute” from the Labs tab in Gmail Settings, muted conversations will only appear in your inbox if a new message in the conversation is addressed to you and no one else, or a new email in the conversation adds you to the “To” or “Cc” line. Once you enable Smart Mute, mute behavior will change across all versions of Gmail: web, mobile, Android, etc.
Study: Two-Thirds of Marketers Integrate Social Media and Email Marketing – Just because social media may be a new addition to your marketing mix doesn’t mean email marketing should be eliminated. In fact, social media can help to enhance your email marketing efforts.
The State of Small Business Online Marketing Budgets [REPORT] – According to the survey, 54% of respondents indicated that their businesses currently have websites. Regarding website features, the vast majority (80%) of websites include general business information, while customer service (45%), lead generation (35%) and e-commerce (30%) features trail in at a distant second, third and fourth places. A mere 13% of businesses reported having a blog.
YouTube top search term in Japan for third year running – #trends A survey by Yahoo! Japan of the most used search terms in 2010 has shown that YouTube is still the most popular search term in Japan for the third year running.
How To: Build a private collaboration site on WordPress.com in 5 minutes – #productive & #smart
Introducing the PostRank Facebook Analytics App – This new Facebook analytics application, which will help publishers solve not one, but two problems at once…
Popularity does not equal influence on Twitter: Seeking influence – only one in 318 messages containing an internet address is “retweeted” the researchers found.
Social Media Case Study: Cold Stone Creamery – The payoff goes well beyond greater customer engagement; Cold Stone’s promotions add to the bottom line by moving people from their computers to physical stores.

Communications Report for December 6th 2010 – AndreaVascellari.com

Do you want to get these report-updates in real time? Subscribe to the live-report RSS feed! This feed includes only report related items. It’s not a substitute but a complement to my main RSS feed which still remains the official one that brings you all my blog posts.

Online Advertising Sucks – How often do you hear about a traditional mass media company shifting to a “digital first” strategy? Those companies may want to take a look at this…
How the Fortune 500 Use Social Media to Grow Sales and Revenue – The truth is, there are only five different ways the Fortune 500 use social media. Seriously — just five. And once you know what they are, you can figure out which ones would be most useful for your business.
College Students Admit To “Shocking” Text Messaging Habits in Class – According to data released from Nielsen this fall, that age group sends around 1,630 texts per month – roughly three texts per hour.
Research Examines What Motivates People to Comment Online – The study examined user activity specifically to try to gauge the influence of “emotional content” on users’ behavior. Using sentiment analysis, the researchers looked at content, separating “objective” and “subjective”, and then examined users’ responses
How 10 Year Olds Explain Cloud Computing – They explain cloud computing in a simple, clear way. They don’t see limits to the cloud. They see it as infinite, accessible anywhere, any time.
Intelligently silence Gmail conversations with “Smart Mute” – If you enable “Smart Mute” from the Labs tab in Gmail Settings, muted conversations will only appear in your inbox if a new message in the conversation is addressed to you and no one else, or a new email in the conversation adds you to the “To” or “Cc” line. Once you enable Smart Mute, mute behavior will change across all versions of Gmail: web, mobile, Android, etc.
Study: Two-Thirds of Marketers Integrate Social Media and Email Marketing – Just because social media may be a new addition to your marketing mix doesn’t mean email marketing should be eliminated. In fact, social media can help to enhance your email marketing efforts.
The State of Small Business Online Marketing Budgets [REPORT] – According to the survey, 54% of respondents indicated that their businesses currently have websites. Regarding website features, the vast majority (80%) of websites include general business information, while customer service (45%), lead generation (35%) and e-commerce (30%) features trail in at a distant second, third and fourth places. A mere 13% of businesses reported having a blog.
YouTube top search term in Japan for third year running – #trends A survey by Yahoo! Japan of the most used search terms in 2010 has shown that YouTube is still the most popular search term in Japan for the third year running.
How To: Build a private collaboration site on WordPress.com in 5 minutes – #productive & #smart
Introducing the PostRank Facebook Analytics App – This new Facebook analytics application, which will help publishers solve not one, but two problems at once…
Popularity does not equal influence on Twitter: Seeking influence – only one in 318 messages containing an internet address is “retweeted” the researchers found.
Social Media Case Study: Cold Stone Creamery – The payoff goes well beyond greater customer engagement; Cold Stone’s promotions add to the bottom line by moving people from their computers to physical stores.