The Best of PR, Marketing and Social Media – LeWeb 2010

Episode: VMC #336 – The Best of PR, Marketing and Social Media – LeWeb 2010
[right click to download the source file – ‘Save the link as…’, video-player available below]

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Show Notes & Credits: Powered by itive.net, LeWeb, paper.li, Jeremiah Owyang, Brian Solis, Gary Vaynerchuk.

Social Media Report from Le Web 2010 in Paris

Play & Enjoy! [dewplayer:http://ontherecordpodcast.com/pr/otro/electronic/Le_Web_2010_Social_Media_Update.mp3]

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You had no time to go to Paris for LeWeb? No problem. In this episode of “On the Record Online” me and Eric Schwartzman (@EricSchwartzman) recap all the highlights from the event.

Topics discussed:
  • The latest statistics on Foursquare usage, growth rates and what they charge for custom badges from co-founder Dennis Crowley, as well as how they plan to compete against Facebook Places.
  • Facebook Connect usage, growth rates and installed base from Ethan Beard, Director of the Developer Network at Facebook, as well as Facebook’s number of users in the UK, France, Italy and Germany.
  • Marissa Mayer’s Android 2.3 Gingerbread demo of Google Maps on the new Samsung Nexus S
  • Pet Society’s sales volume and the free to paid social gaming conversion rates they’re seeing from Sebastien de Halleux, Co-Founder, Playfish & VP, Business Development & Strategic Partnerships, EA Interactive.
  • Number of paid and unpaid Angry Birds downloads announced by Mikael Hed, CEO of Rovio.
  • Gary Vaynerchuk and Loic Lemeur’s insights on how the velocity of social media interaction can be used to either escalate or diminish engagement levels, and what that means for organizations.
  • Matthias Lufkens on Twitter Diplomacy and how government officials with Twitter accounts are too often undiplomatic , and probably don’t even know it.
  • Gabe Rivera of Tech Meme’s insightful comment about what Wikileaks means for the #gov20 space.
  • The keynote by Carlos Gohsn, Chairman & CEO of Renault S.A. & Nissan on how the human desire for autonomy impacts the way networks evolve.
Links Referenced:
INDEX

Enjoy it!
Andrea

Social Media Report from Le Web 2010 in Paris

Play & Enjoy! [dewplayer:http://ontherecordpodcast.com/pr/otro/electronic/Le_Web_2010_Social_Media_Update.mp3]

Download MP3

You had no time to go to Paris for LeWeb? No problem. In this episode of “On the Record Online” me and Eric Schwartzman (@EricSchwartzman) recap all the highlights from the event.

Topics discussed:
  • The latest statistics on Foursquare usage, growth rates and what they charge for custom badges from co-founder Dennis Crowley, as well as how they plan to compete against Facebook Places.
  • Facebook Connect usage, growth rates and installed base from Ethan Beard, Director of the Developer Network at Facebook, as well as Facebook’s number of users in the UK, France, Italy and Germany.
  • Marissa Mayer’s Android 2.3 Gingerbread demo of Google Maps on the new Samsung Nexus S
  • Pet Society’s sales volume and the free to paid social gaming conversion rates they’re seeing from Sebastien de Halleux, Co-Founder, Playfish & VP, Business Development & Strategic Partnerships, EA Interactive.
  • Number of paid and unpaid Angry Birds downloads announced by Mikael Hed, CEO of Rovio.
  • Gary Vaynerchuk and Loic Lemeur’s insights on how the velocity of social media interaction can be used to either escalate or diminish engagement levels, and what that means for organizations.
  • Matthias Lufkens on Twitter Diplomacy and how government officials with Twitter accounts are too often undiplomatic , and probably don’t even know it.
  • Gabe Rivera of Tech Meme’s insightful comment about what Wikileaks means for the #gov20 space.
  • The keynote by Carlos Gohsn, Chairman & CEO of Renault S.A. & Nissan on how the human desire for autonomy impacts the way networks evolve.
Links Referenced:
INDEX

Enjoy it!
Andrea

LeWeb Conference

Episode: VMC #334 – LeWeb Conference
[right click to download the source file – ‘Save the link as…’, video-player available below]

Paris (a city I love) + LeWeb (great web conference) = Awesome mix.
How’s the event? Massive as usual, tons of people and friends, great networking…I’ll repeat that…great networking. Beside presentations and panels the real value is the huge number of key people you can meet at events like this.
I’m putting together the best snippets concerning marketing, PR, social media and communication. I’ll release that in a video after the conference so stay tuned. Meanwhile enjoy this short overview of the conference that I’ve just edited with imovie on my iphone (just great and sooo handy!).
Andrea

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Show Notes & Credits: Powered by itive.net, LeWeb

Let’s meet in Paris – LeWeb

Episode: VMC #330 – Let’s meet in Paris – LeWeb
[right click to download the source file – ‘Save the link as…’, video-player available below]

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Show Notes & Credits: Powered by itive.net, LeWeb

Let’s meet in Paris – LeWeb

Episode: VMC #330 – Let’s meet in Paris – LeWeb
[right click to download the source file – ‘Save the link as…’, video-player available below]

Subscribe to the show on YouTube!

Show Notes & Credits: Powered by itive.net, LeWeb

Le Web 2010 Survival Guide – On The Record Online

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Yesterday I had the pleasure of sitting in front of the mic together with Eric Schwartzman (@EricSchwartzman) to record an episode of On The Record Online podcast dedicated to the upcoming LeWeb conference that will take place in Paris (8th-9th Dec.). @Erik: Thanks for having me! 🙂

Here you’ll find more info about what I’ll create for LeWeb…

In this episode we are joined by two other Official Le Web conference bloggers, Tara Hunt (@missrogue), CEO/Shwowp, Author/The Whuffie Factor and blogger at http://www.horsepigcow.com and Algerian blogger Ismail Chaib (@iChaib) who currently lives in France where he is studying for his Masters while serving as co-founder of VC-funded start-up ASQ.

Before we dive into a discussion of the agenda and survival tips for getting the most out of the conference, we talk about Facebook Messaging, the impact of globalization and technology on the economy and the world outside the tech bubble. I hope you enjoy it, and if you do, please consider sharing it with your network.

Erick is such a great host so I hope you’ll enjoy the conversation I had with him, Tara and Chaib as much as I did!

Andrea

LeWeb – It’s All About Platforms

Allow me to say that LeWeb is one of ‘juiciest’ events we have in Europe. This year’s edition of LeWeb is going to be all about platforms. The event will take place in Paris Dec. 8th and 9th 2010 and Loic & Geraldine will tell you more about it as soon as you click play on the video below.

Am I going to be there? Yes, I’ve been invited as an official blogger.

What will I do as an official blogger? I’ll take things to the next level. I won’t release a countless number of posts like I did in previous years. I’ll work on only one, high quality video. A masterpiece that will bring you all the top Marketing and PR content from LeWeb.

Why? The reason is simple: you have no time to check tons of videos/posts. So I’ll do all the hard work to summarize the best communications content ‘in pills’ and bring it to you in one great package.

I already tested this new format at the NEXT conference in Berlin and received great feedback from you all so I hope you’ll find this new upcoming video from LeWeb valuable, as well.

Andrea