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- Foursquare Sees Its Name in Lights in Vegas – An enormous digital display pulls checkin data via Fousquare’s API and displays the latest tips and to-dos, as well as the mall’s mayor, for all onlookers to see.
- Special Report – Marketing to the Millennials – One of the most evident changes is social networking, which is embraced by 75 percent of the Millennials, compared with 50 percent of the Generation X members (ages 30 to 45) and just 30 percent of Baby Boomers (aged 46 to 64).
- Getting the Most Out of Twitter, No Posting Necessary – A COMMON reason given by those who have yet to try Twitter: “I have nothing to say.”… well…
- E-Commerce Sites Freshen Up to Grow Sales – Among those sites that will refresh their looks, better organization and updating of home, category and product pages are top priorities, followed by better search engine optimization.
- The State of the Twittersphere 2010 – According to the report, Twitter’s user growth peaked at 13% in March 2009 falling to just 3.5% in October 2009. And while this is the most recent date for which HubSpot has access, it is revealing nonetheless.
- Lady Gaga And The Death Of The Login – 9 out of 10 people creating special purpose web accounts are doing so using their social networking platforms.
- How to Create a Successful Company Blog – Is it worth blogging, and if so, what they should blog about.
- Facebook Drives 3X Traffic to Broadcast Than Google News – A key difference here might be that people are sharing news on Facebook that has an aspect of immediacy. When something big is happening in the world, some news is breaking, we might tend to look toward media outlets where we expect to find breaking news – broadcast media.
- Study: 61% of small businesses accomplish identifying & attracting new customers via social media. – Social media usage increased to 24%, from 12% the year before.
- Roadmap: Make your corporate websites relevant with social integration (via @jowyang) – Companies and orginizations are confused by the wide variety of choices that social networks offer to help them connect to their customers. Jeremiah created this menu to help them in understanding.
- Social networking, phones grow as news sources – 26% of people are getting news through mobile devices.
- 10 Tips for Successful Twitter Fundraising – It takes more than posting multiple tweets a day to get the job done.
- 5 Simple Twitter Listening Tips Every Marketer Should Know – Good overview on the basic steps you need to get the best out of your Twitter searching and monitoring.
- E-Book on building and sustaining brand communities – Radian6 – (direct PDF download).